What is a good cold email reply rate?
Reply rate is replies divided by emails delivered, not sent, and not opened. Bounces are a list problem. Opens are partly fake now because of mail privacy features. Replies are still real people.
Across a lot of 2026 vendor data, overall reply rates often sit around 3 to 8 percent. 5 to 10 percent is a fair "we know who we are writing to" target. 10 percent and up usually means a small, sharp segment, not a 20,000-row blast. Positive replies (interested, referral, meeting) will be a slice of that, often 1 to 3 percent of delivered.
If you are at 0 percent after a couple hundred delivered emails, you have a deliverability problem or a list problem. Rewrite later. Check spam placement, bounce rate, and whether the domain is new first.
Compare campaigns inside your own account more than against a blog. A hardware ICP will not match a SaaS founder ICP. The useful question is whether this week's segment beat last week's.
Omentir is not a cold email warmup product. If email is your main channel, you still need domains, authentication, and a sequencer that respects per-inbox caps. Use LinkedIn when identity matters more than volume.
Frequently asked questions
People still quote 40 to 60 percent as healthy, and under 30 percent as "check spam." Apple Mail Privacy Protection inflates opens. Use opens as a directional alarm, not as a vanity chart.
Track them separately. They prove delivery. They do not prove interest. Some teams auto-pause until the person is back.
Unsubscribes are cleaner than spam complaints. A lot of them still means the list or the pitch is off. Honor them fast.
If the domain is warmed, you can see replies in the first week of sending. A brand new domain needs warmup first, often two to four weeks, before you judge copy.
Run the outreach from your own LinkedIn account
Omentir finds ICP-fit buyers, drafts connection notes and messages, and keeps replies in one inbox. You still choose the daily send limits.
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